In the current challenging context of shrinking funding opportunities and a high number of competitors struggling for resources, only state-of-the-art funding initiatives can successfully fund development, social impacts and humanitarian programmes. The design and execution of such initiatives require a deep and comprehensive understanding of donors’ expectations, a set of technical skills in strategic planning, and the execution of a fundraising strategy.

This course will provide key expertise to design a project-based fundraising strategy tailored to your needs and aligned with donors’ increasingly demanding and strict requirements.

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  • Understand and use essential project management tools such as the Project Management Cycle (PCM), Results-Based Management (RBM), the Theory of change (ToC), and the Logical Framework (LF) to structure, design and inform a fundraising campaign

  • Create a project-based fundraising strategy and action plan, and know how to implement fundraising activities efficiently

  • Develop strong project proposals to fund projects in line with donors’ expectations

  • Know what are the expectations of donors and key stakeholders, and design the engagement, reporting and communication strategies accordingly


Who should apply?

  • Fundraisers, social entrepreneurs, communication specialists, social media specialists, social/cultural/sport event managers

  • Freelancers, consultants, evaluators, and non-profit practitioners




Executive Certificate of Attendance for the Mastering Fundraising Practices programme
You have the possibility to earn 3 ECTS by submitting an assignment and paying an extra fee of 300CHF.

Terms and conditions


Related SDG

SDG 17 - partnerships for the goals

Module 1

Essentials of project and fundraising

  • Master the crucial relationship between the Project Management Cycle, Results-Based Management, the Theory of Change and Logical Framework, and a successful fundraising strategy

  • Understand donors’ expectations in the context of project management and fundraising


Module 2

Unleashing your project-based fundraising strategy

  • Design, plan, execute and evaluate a project-based fundraising strategy in the current context of shrinking opportunities and resources

  • Implement, follow-up and evaluate the fundraising strategy and its results


Module 3

Donor engagement & impact reporting

  • Learn how to build lasting partnerships with donors and understand how to meaningfully engage with them

  • Gain knowledge on reporting achievements to ensure long-lasting partnerships

  • Learn how to connect the theory of change with the evaluation framework

Upcoming events

Week 30
22 Jul - 28 Jul
Week 31
29 Jul - 04 Aug

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Applications 2024

Applications are now closed.
Applications for the next edition will open end of 2024.


DATES 2025

Module 1
30-31 May 2025

Module 2
6-7 June 2025

Module 3
13-14 June 2025


DATES 2024

Module 1
31 May - 1 June 2024

Module 2
7-8 June 2024

Module 3
14-15 June 2024


1  module: CHF 800
All 3 modules: CHF 2'200


Alumni, Early bird
Contact us


Maison de la Paix
Chemin Eugène-Rigot 2A
1202 Geneva



For organisations

Our open enrolment programmes can be adapted to fit the needs of your organisation.

Contact us

Johnson Jimmye (Mrs.)
Admissions Officer
+41 (0)22 908 57 28

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